A brand agency that focuses on assisting and improving the quality of local brands through brand activation.
We are building customer excitement and loyalty through unique ideas and effective execution.
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Strengthening Brand Among Students through Educational Activation
Educational activation has a more real impact, than banking activation, if it targets students. Bakti BCA Scholarship is a form of CSR packaged with educational activation programs, such as workshops, company visits, and Business Impact Plan (BIP) competitions. The activation program runs for 1 year involving 85 awardees (Surabaya). All awardees also act as Ambassadors to introduce educational programs and activations from BCA.
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Leveraging Hyperlocal in Creating Activations
Welcoming National Heroes Day, We help Gojek leverage the attachment of Surabaya residents to "Heroes" through the activation of "Lakone Suroboyo", which means Surabaya's heroes.
We created an activation that involves community participation to share stories with Gojek about Surabaya's heroes today. This activation is in the form of appreciation, awards, and helping the “Lakon” to be noticed by the local government.
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Media Activation to Enhance Area Attraction
Each activation, in the form of an event, has various media that become an attraction.
In the PLUT Award organized by the Ministry of Cooperatives and SMEs, we carried out activations that utilized every media, mostly the conventional media, such as stage background, poster boards, photobooth, etc, to increase interest in the event area. We formulated our activations through personalize event designs based on Indonesia’s local objects and products.
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Transforming Mass Communication about Regional Elections through Fun Activations
The regional head election is approaching, and the KPU often delivers serious messages, making it seem rigid and intimidating. Seeing that most voters in North Kalimantan are young, we designed a more relatable approach with targeted messages. To make it engaging, we brought in local and national artists to combine socialization with entertainment, creating a relaxed and fun campaign atmosphere.
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Increasing Social Movement Visibility through Door-to-Door Activation
Bale Kreasi is a social movement and program to improve the welfare of farmers in Nganjuk, East Java. We implemented a door-to-door activation strategy by visiting 30 villages in Nganjuk to conduct training and provide facilities for making organic liquid fertilizer. Approximately 900+ farmers have been helped and have given their support to other Bale Kreasi programs. Without us realizing it, coverage in digital media also increased along with the activation that we completed in just 3 months.
Activate brands
and creative industries
Become our commitment to activate and accelerate local brand. We take various path to give big impact on Indonesia’s Creative Industry.
OUR
PROJECT
When they dare to venture beyond their creative comfort zones, enriching their identity and resonance with audiences.
These Brand has been experienced
Remarkable Activation with us
What They Say
